Online shopping is not a transaction. Itâs an experienceâa rollercoaster of hope, denial, dopamine, and a cardboard box that smells like regret. You go in for one thing. You leave with twelve items, a mystery cable, and a deep emotional bond with your delivery driver.
Welcome to the internet mall. Please keep your arms and credit cards inside the vehicle at all times.
You open your favorite shopping app âjust to look.â
Ten minutes later, youâre comparing five versions of the same product like a NASA engineer.
You donât need the item.
But now?
Now it feels personal.
Product reviews are the wild west of the internet.
â 5 stars:
âChanged my life. My crops are flourishing. My enemies fear me.â
â 1 star:
âArrived one minute late. I am divorcing my husband.â
And then thereâs always that review:
âI havenât used it yet, but it looks great.â
Thank you, Susan. A beacon of insight.
Your cart starts reasonable.
Then it evolves.
You donât remember adding half of it.
The algorithm did.
And the algorithm knows you better than your family.
You see the words:
âApply Couponâ
Your heart rate spikes.
You apply it.
đ„ $0.73 saved
You feel like a financial genius.
You immediately justify buying three more items because âI basically made money.â
This is where you pause.
You stare at the total.
You whisper:
âDo I really need this?â
The answer is no.
But you remember the free shipping threshold.
So you add a $4 item to save $12 on shipping.
You are now an economist.
Once you check out, you become obsessed.
You refresh tracking like it owes you money.
You know where the package is.
You know where the truck is.
You would fight a goose for that box.
The box arrives.
Itâs either:
Inside is:
You open it slowly, like it might judge you.
Clothes online are a gamble.
The model:
You:
The item fits emotionally, not physically.
You tell yourself youâll return it.
But then:
Congratulations. You now own it forever.
You justify everything with:
And honestly?
Youâre right.
Online shopping isnât about buying things.
Itâs about:
Itâs modern retail therapy with free returns (sometimes).
So the next time you say, âIâm just browsing,â remember:
The internet is watching.
Your cart is filling.
And somewhere⊠a warehouse worker is packing a raccoon shark shirt with your name on it.
Happy shopping đ
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